{"title":"Baby blankets","description":"\u003cp\u003e\u003cstrong\u003eWrap your little one in warmth and comfort with our Soft Baby Blanket — the perfect snuggle companion from day one.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMade with ultra-gentle fabric, this blanket is specially designed for delicate newborn skin. Whether it's nap time, feeding time, or a cosy cuddle on the sofa, its lightweight yet warm construction keeps baby comfortable all day long.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePram and pushchair use\u003c\/li\u003e\n\u003cli\u003eCot and moses basket layering\u003c\/li\u003e\n\u003cli\u003eSwaddling newborns\u003c\/li\u003e\n\u003cli\u003eA thoughtful baby shower gift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSoft, breathable, and easy to care for — because parenthood is busy enough.\u003c\/p\u003e\n\u003cp\u003e⚠️ \u003cstrong\u003eSafe Sleep Reminder\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTo help reduce the risk of Sudden Infant Death Syndrome (SIDS), please follow these safe sleep guidelines:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e✅ Always place baby on their \u003cstrong\u003eback\u003c\/strong\u003e to sleep\u003c\/li\u003e\n\u003cli\u003e✅ Position baby with their \u003cstrong\u003efeet at the foot of the cot\u003c\/strong\u003e (feet to foot) to prevent them sliding under covers\u003c\/li\u003e\n\u003cli\u003e✅ Use in a \u003cstrong\u003eclear, flat sleep space\u003c\/strong\u003e — no pillows, bumpers, or soft toys\u003c\/li\u003e\n\u003cli\u003e✅ Keep baby's face and head \u003cstrong\u003euncovered\u003c\/strong\u003e during sleep\u003c\/li\u003e\n\u003cli\u003e❌ Avoid using loose blankets in the cot for babies \u003cstrong\u003eunder 12 months\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e❌ Never let baby sleep on a sofa, armchair, or adult bed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis blanket is ideal for supervised use, pram trips, and cuddle time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFurther safe sleep guidance:\u003c\/strong\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.lullabytrust.org.uk\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eThe Lullaby Trust\u003c\/a\u003e — the UK's leading charity for safer sleep\u003cbr\u003e\u003ca href=\"https:\/\/www.nhs.uk\/conditions\/baby\/caring-for-a-newborn\/reduce-the-risk-of-sudden-infant-death-syndrome\/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eNHS Safe Sleep Guidance\u003c\/a\u003e\u003c\/p\u003e","products":[{"product_id":"baby-blanket","title":"Baby blanket","description":"\u003cp\u003e\u003cstrong\u003eWrap your little one in warmth and comfort with our Soft Baby Blanket — the perfect snuggle companion from day one.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMade with ultra-gentle fabric, this blanket is specially designed for delicate newborn skin. Whether it's nap time, feeding time, or a cosy cuddle on the sofa, its lightweight yet warm construction keeps baby comfortable all day long.\u003c\/p\u003e\n\u003cp\u003eEach blanket features our official \u003cstrong\u003eM\u0026amp;D brand logo patch\u003c\/strong\u003e — a mark of quality you can trust.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePram and pushchair use\u003c\/li\u003e\n\u003cli\u003eCot and moses basket layering\u003c\/li\u003e\n\u003cli\u003eSwaddling newborns\u003c\/li\u003e\n\u003cli\u003eA thoughtful baby shower gift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSoft, breathable, and easy to care for — because parenthood is busy enough.\u003c\/p\u003e\n\u003cp\u003e⚠️ \u003cstrong\u003eSafe Sleep Reminder\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTo help reduce the risk of Sudden Infant Death Syndrome (SIDS), please follow these safe sleep guidelines:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e✅ Always place baby on their \u003cstrong\u003eback\u003c\/strong\u003e to sleep\u003c\/li\u003e\n\u003cli\u003e✅ Position baby with their \u003cstrong\u003efeet at the foot of the cot\u003c\/strong\u003e (feet to foot) to prevent them sliding under covers\u003c\/li\u003e\n\u003cli\u003e✅ Use in a \u003cstrong\u003eclear, flat sleep space\u003c\/strong\u003e — no pillows, bumpers, or soft toys\u003c\/li\u003e\n\u003cli\u003e✅ Keep baby's face and head \u003cstrong\u003euncovered\u003c\/strong\u003e during sleep\u003c\/li\u003e\n\u003cli\u003e❌ Avoid using loose blankets in the cot for babies \u003cstrong\u003eunder 12 months\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e❌ Never let baby sleep on a sofa, armchair, or adult bed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis blanket is ideal for supervised use, pram trips, and cuddle time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFurther safe sleep guidance:\u003c\/strong\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.lullabytrust.org.uk\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eThe Lullaby Trust\u003c\/a\u003e — the UK's leading charity for safer sleep\u003cbr\u003e\u003ca href=\"https:\/\/www.nhs.uk\/conditions\/baby\/caring-for-a-newborn\/reduce-the-risk-of-sudden-infant-death-syndrome\/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eNHS Safe Sleep Guidance\u003c\/a\u003e\u003c\/p\u003e","brand":"M\u0026D little apparel","offers":[{"title":"Cream","offer_id":65588124647773,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1095\/3667\/4141\/files\/IMG-5243.jpg?v=1786829150"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1095\/3667\/4141\/collections\/IMG-5243_27548e44-6a77-49e4-9bd0-13faacb4992d.jpg?v=1786829089","url":"https:\/\/mdlittleapparel.co.uk\/collections\/baby-blankets-1.oembed","provider":"M\u0026D little apparel","version":"1.0","type":"link"}